Objective

Physical and digital release artwork are different disciplines wearing the same picture. Print has bleed, stock, spot colour and a production deadline; iTunes has a square that has to survive being 60 pixels wide in a list.

One asset rarely serves both well, and pretending otherwise is how covers end up illegible on a phone.

Creative response

CD and album artwork with print production, and release artwork.

• The Phoenix CD and album artwork, taken through print production
• Love iTunes release artwork

• The Phoenix CD and album artwork, taken through print production
• Love iTunes release artwork

The work