Kris Makuch

Empty Homes

A housing charity with a contract, a custom-built WordPress site and six years of content behind it.

Client
Empty Homes
Role
Design and build: identity, WordPress site with bespoke theme, publications
Discipline
Brand and identity
Year
2016

Objective

Empty Homes campaigns on bringing England's empty properties back into use, a policy argument that lives or dies on data and press coverage.

That requires a publishing platform rather than a brochure site: press releases, annual reports and research need to go out continuously and be found afterwards.

Creative response

Identity, publication design and the website itself, under a signed contract.

The site was not assembled from a purchased template.

  • A bespoke WordPress theme. Built as, custom, not adapted
  • A working plugin stack. Content slider, FAQ and jQuery accordions, page exclusion, latest-news, Facebook comments, spam and captcha handling
  • Six years of live content. The uploads directory spans 2011 to 2016
  • Brand identity. Logo in multiple colourways, developed in InDesign, plus business cards
  • A website mock-up. Preceding the build
  • A bespoke WordPress theme. Built as, custom, not adapted
  • A working plugin stack. Content slider, FAQ and jQuery accordions, page exclusion, latest-news, Facebook comments, spam and captcha handling
  • Six years of live content. The uploads directory spans 2011 to 2016
  • Brand identity. Logo in multiple colourways, developed in InDesign, plus business cards
  • Publications and press. The annual report, and press releases including Affordable homes from empty commercial spaces (July 2016) and Empty Homes in England (September 2016)
  • A website mock-up. Preceding the build

Results

2011–16, years of live content

1bespoke WordPress theme

.

The work

Empty Homes in England September 2016
Empty Homes in England September 2016
Empty Homes in England September 2016
Empty Homes in England September 2016
Chart two
Chart two
2016- - -Press-release-Affordable-homes-from-empty-commercial-spaces
2016- - -Press-release-Affordable-homes-from-empty-commercial-spaces
Empty Homes
Empty Homes
2016- - -Press-release-Affordable-homes-from-empty-commercial-spaces
2016- - -Press-release-Affordable-homes-from-empty-commercial-spaces