Kris Makuch

The Jim Jones Revue

Wikipedia copy and image maintenance, the page a journalist reads before they write anything else.

Client
The Jim Jones Revue
Role
Digital PR support
Discipline
Digital and product
Year
2012

Objective

For a band, the Wikipedia entry is often the first thing a journalist, promoter or booker reads. It is also the one page the band cannot simply write, because it belongs to an editorial community with its own rules about sourcing and tone.

Getting it accurate and properly sourced is a real discipline, and getting it wrong is worse than leaving it alone.

Creative response

Digital PR support.

  • Wikipedia copy, written to the platform's sourcing and neutrality requirements
  • Image maintenance on the entry
  • Wikipedia copy, written to the platform's sourcing and neutrality requirements
  • Image maintenance on the entry

The work

Tour-Tab-For-Website3
Tour-Tab-For-Website3