Zu3D
Sound effects for stop-motion animation software, audio that fires on a click and gets heard a few hundred times by the same person.
Objective
Product audio is a different discipline from film audio, and the difference is repetition.
A sound in a film is heard once. A sound in software fires every time a user does a thing: a few hundred times, by the same person, in one working session. It has to be immediately legible, and it has to survive being heard again in ninety seconds without becoming an irritation the user goes looking for a setting to switch off.
Creative response
Sound effects design for the Zu3D animation-software product.
- Product sound effects. September 2011, for the Zu3D stop-motion animation software
- Product sound effects. September 2011, for the Zu3D stop-motion animation software